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  • Our Premium Lightweight Unisex Tee | The story of the PLUT

    dued cut and printed in the USA - Liberty Maniacs Unisex Tee

    Modern Look with an Old-Fashioned Attention to Detail

    The most popular shirt we carry is made to be a crowd pleaser. Dan's been in the game of apparel for 30 years and has a strict checklist any shirt has to pass before going into production. Among the most important things is comfort and how the article actually drapes on the body. 

    The key to proper wear begins even before the designer cuts their first pattern. It all starts with raw materials. In this case, it's cotton. American, long staple cotton that's cleaned, combed, loomed, and dyed to create the near-perfect canvas for shirts. 

    Once the correct fabric is found, the right cut is required. Today the best construction is a side-seamed top. That's where a shirt is created by cutting two large pieces that follow the natural human form and sewing them together on the flanks instead of a tubular construction used in lower-quality designs. While more expensive to produce, and taking more production steps, the shirts wear dramatically better, hold up longer, and make you look better. Big, small, short, or tall, modern cuts accentuate everyone's positives.

    Our most popular shirt also has to look good on men and women. It just makes things easier on everyone. This isn't to say that we don't have specific cuts to offer for both. But a crowd-pleaser like the PLUT needs the sort of universality that puts a smile on everyone's face. 


    Doing things the right way is important. Our manufacturing partners along with our facilities in the U.S. and internationally are no-sweat-shop, and humane. Our shirts are manufactured under a Platinum W.R.A.P. certification, which is the highest level of certification possible. Platinum certifications are awarded to facilities that have demonstrated full compliance with WRAP's 12 Principles for 3 consecutive certification audits. Platinum facilities must successfully pass every audit with no corrective actions or observations and maintain continuous certification with no gaps between certification periods.

    What Principles Does the WRAP Certification Include?

    • Human resources management
    • Health and safety standards
    • Environmental and eco-friendly practices
    • Legal compliance including import/export, customs compliance and security standards